Brawl breaks out during Burberry, Supreme collab release

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Eager fashionistas got physical outside a Manhattan store as they vied for a spot in line to buy a hotly anticipated clothing collaboration between Burberry and Supreme, according to videos and witnesses.

One video posted early Thursday outside the Dover Street Market at 30th Street and Lexington Avenue shows tensions flaring among those in line waiting to snag the latest pricy wares from the British fashion brand and popular New York street wear label.

“I’m still standing right here,” one man yelled at another in line, the footage shows.

A second clip showed several men scrapping violently against a door as others in the lengthy line looked on.

“Supreme knew exactly what it was doing when they made this Burberry collaboration [first come first serve] in its stores,” one observer noted. “No better way to make the headlines.”

people fighting against fedex truck
It wasn’t clear how the brawl started immediately.
Twitter/@dropsdotgg

A NYPD spokeswoman said no injuries were reported at the location. A message seeking comment from Burberry was not immediately returned early Friday.

The new Burberry-Supreme mash-up unveiled Thursday features a $998 leather collar trenchcoat, a $598 down puffer jacket, a $298 denim trucker jacket, a $198 hooded sweatshirt, $198 jeans and $168 jean shorts, among other steep offerings. Some buyers scoop up the expensive items to resell them online at high profits.

On days the shop releases limited-edition clothes, the stakes are high for professional resellers — who stand to earn hundreds of dollars by being first to snap up the trendy threads, said Ahmad Mustafa, who makes a living that way.

Fight over Supreme/Burberry collab in NYC
“Collaboration between Burberry and Supreme comes, like, once in a blue moon,” professional reseller Ahmad Mustafa told The Post.
Georgett Roberts

He told The Post Friday that the Burberry and Supreme event « was one of the most hyped releases in years. »

“If you didn’t get [the items] you’ll have to pay $700, $800 for the resale of a hoodie which you would pay $198 if you bought here,” he said of the Dover Street Market. « Collaboration between Burberry and Supreme comes, like, once in a blue moon. »

He added, “It was chaotic … a group of people was fighting over spots in the line. Everybody wanted to be first.”

The much-hyped release was scuttled at the location due to the fight, a Brooklyn man who identified himself as “Ant” said Friday.

“I’m trying to get some Supreme today, hopefully,” he said. “They canceled the drop yesterday. I’m looking for some T-shirts.”

The Brooklynite said he arrived at 9 am Thursday, only to find more than 100 people already in line.

“That sh-t was crazy,” he said of the brawl. “I think they did it on purpose. They only had one security [guard] outside. Usually with a big drop like that, they’d have four or five security guards. This was a big drop.”

fight against the door
An NYPD spokeswoman said no injuries were reported.

The security staffer on hand during the wild scene was a woman, according to the Brooklyn fashionista.

“Dude, you can’t have one security guard outside, much less a female,” he said.

Some people in line when “Ant” arrived told him they had been camped out overnight, he recalled.

“I see people throwing punches, people were screaming at each other, in each other’s face,” he told The Post. « You see the action. You see the energy. Everybody is going crazy. You have to see it to believe it.”

Supreme X Burberry drop
People had been waiting in line to snag the latest collaboration between Burberry and Supreme.
Supreme X Burberry drop

The started security guard then went inside Dover Street Market when the fight broke out, he recalled.

“When I saw the crowd, I left,” the Brooklyn man said.

But “Ant” was lucky enough to snag a black $54 Burberry-Supreme T-shirt online for $70, he said.

“I ain’t selling that one,” he continued. “I’m keeping it. If I get more I will sell those.”

A list of items from the Supreme-Burberry collab.
A list of items from the Supreme-Burberry collab.
Georgett Roberts

On Friday, the Dover Street Market launched a release of limited-edition Nikes as some eager buyers waited nearby drinking Hennessy, playing music and smoking weed.

Mustafa said he bought a pair of Nike x sacai VaporWaffle kicks for $180 from a vendor then immediately sold it to reseller for $500. That seller will quickly unload it for an even higher price, he said.

At other limited-edition clothing releases, he said, “I’ve seen people get stabbed and jumped by a mob of people, which is a regular thing … People take it seriously.”

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